Thank You for giving us the opportunity to serve you. I am proud of our Berson-Sokol team, and I welcome you to our group.
Ever since its founding in 1973, our agency has been dedicated to two kinds of excellence: the service we give our agents and the products we make available to their clients. That may seem fundamental, but we have found this streamlined, highly focused approach to be a winning formula, year after year, for all concerned. Our agents value our responsive follow-through, as well as the attractive products they can offer the individuals, families, and companies with whom they work.
Of course, “keeping it simple” does not mean we have not changed. Actually, our agency has made dramatic advances to maintain service and product excellence. We’ve invested in state-of-the-art technology to bolster our agents’ sales and marketing capabilities, to make the issuance of each policy quicker and more efficient, and to speed information delivery. As the insurance business has grown more competitive and complex, we’ve researched and added many products to help our agents stay in the forefront of the industry.
All of this is aimed at being the central resource for our agents-a goal that pushes both you and us toward our fullest potential. That’s why we at Berson-Sokol say “our business is helping yours.” I look forward to working with you.
Very truly yours,
Craig B. Berson, LUTC, CLTC , President